Fred Perry x Art Comes First

Design duo ART COMES FIRST share their admiration of craftsmanship and connection to music. The FRED PERRY collaboration takes influence from the original punks and rude boys, both for their styles and attitudes. Each piece is designed to be worn with the same self-confidence.

"Tradition, inheritance, nothing is new under the sun. We study what was done before us so that it can inspire the future. It's the 360 circle of creativity."